Paramount
For the second UAE edition of the Paramount Kids' Choice Awards, we developed a comprehensive media plan, carefully allocated the budget based on platform performance, and leveraged our industry expertise to maximize ROI. By providing detailed dashboards, weekly updates, and quick turnaround times, we ensured the campaign was agile, responsive, and consistently delivered strong results. Our scope of work included performance marketing, creative briefing, and data reporting.
Challenges before working with us
We developed a comprehensive media plan and strategy, carefully allocating the budget based on platform performance and our deep industry expertise. This approach ensured maximum ticket sales while avoiding budget waste.
We provided dashboards and weekly updates on campaign performance, offering detailed insights so the client remained fully informed. This allowed for timely optimizations, ensuring that the campaigns consistently delivered strong results.
We ensured quick turnaround times for all client requests, handling changes and updates promptly. Our proactive approach kept the campaigns agile and responsive to market dynamics.
Key Achievements
Solutions we implemented
We developed a comprehensive media plan and strategy, carefully allocating the budget based on platform performance and our deep industry expertise. This approach ensured maximum ticket sales while avoiding budget waste.
We provided dashboards and weekly updates on campaign performance, offering detailed insights so the client remained fully informed. This allowed for timely optimizations, ensuring that the campaigns consistently delivered strong results.
We ensured quick turnaround times for all client requests, handling changes and updates promptly. Our proactive approach kept the campaigns agile and responsive to market dynamics.
42M+
Impressions generated during the campaign
350K+
Clicks generated through the ads driving sales, voting and views of the awards on TV
70%
Increase sales in 2023’s edition of the KCA awards
